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5 Social Media Marketing Tools That Really Drive Your Business

72% of people use social media every single day.

If you are trying to grow a business, and you haven’t started with social media marketing, you need to start now. You’ll be reaching so many more people on a daily basis to drive more sales and lead generations!

But there’s more than just using social media. You need a social media strategy, and that starts with using the right social media marketing tools.

If you’re ready to get serious about growing your business, here are five social media marketing tools you need to use.

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1. Content Scheduler

With our busy schedules, it can be hard to remember the exact time you need to post every photo across your social media channels. It can also be even harder to know how it’s going to look if you can’t see it lying out before hand in a grid.

Using a content scheduler can help alleviate some of those issues! There are many types like Planoly, Later, Buffer, or https://kiopi.com/buffer-alternatives/.

2. Analytical Tools

If you want to understand how your content is doing across social media channels, you need to analyze the data.

You should ask yourself:

  • Which photos are creating the most leads?
  • Which reel is getting me the followers I am looking for?
  • What CTA is working best to have others engage with my posts?

When you use analytical tools, you’ll be able to perfect your social media strategy from real data.

3. SEO

If you are trying to reach more people than just your current audience, you need to understand how to use SEO. There are many tools out there that can help like MonsterInsights, Yoast, and others.

When it comes to Instagram, you will want to use hastags as its version of “SEO”.

4. Editing Tools

Since visuals tend to appeal to an audience more than written copy, making sure you have good quality videos and photos is crucial.

Part of ensuring the quality is taking some time to edit through your photos and create fun videos. You can use Lightroom, Photoshop, or Vsco for editing (as well as many more). You can use CapCut, InShot, and others to create fun videos with effects and transitions.

5. Automation Tools

If you are connecting an email to your social media channels or a blog, using automation tools is a must. This will save you so much time and stress.

If you want to send out an email, you just have to type it out and then press the list you want it to go to.

If you have a subscribe button, you can automate emails to go out to your new subscribers right after instead of having to go through one-by-one to see who is new and who needs an email sent to them.

Use These Social Media Marketing Tools

If you are ready to take your business to the next level, you need to have a social media marketing strategy. By using some of these social media marketing tools, you’ll notice a huge difference with your business.

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