7 Disruptive Website Issues and Problems You Need to Fix Right Away
Do you want to be ready for the most common disruptive website issues? Do you want to keep your website as bug-free as possible?
No matter how good your website is, you will always encounter website issues. That’s why it’s important to be vigilant and to keep your site up-to-date. Here are the common website design issues visitors are having that you may have missed.
Keep reading to learn about the seven most disruptive website problems.
1. Creating a Confusing Website Design
Many websites lose the interest of their visitors because of faulty web design. Their websites may have too much going on or too little at all. Others have only enough to see on their website but no clear direction for visitors to take.
62% of customers use experience with a website as their basis for buying from it again. Site design errors can decrease customer experience. To solve this problem, sort your priorities.
If you’re directing a visitor to your website, you want to show them what your company is as soon as possible. You want them to learn why they should choose your brand a second into their journey on your website. Remember that their first impressions of you are what people will remember about you.
Avoid putting everything on the home page. De-clutter and clean it up from distracting elements.
With that said, you also don’t want to make your website look sparse. If a minimalistic design is what you’re going for, make sure it looks appealing. Minimalism isn’t only about de-cluttering a web design but it is also the smart use of whitespace.
2. Having No or Poor CTA
Keep in mind the action that you want your visitors to do when they reach your website. Add a CTA or call to action to guide them on the path that you want to bring them. Note that it’ll be more effective if you focus on putting one CTA on your website.
Your CTA can tell visitors to buy a product, subscribe to your e-newsletter, or contact you. Use phrases like “contact us here” or “learn more now.” Don’t forget to include links to the corresponding contact page or blog page.
Add an icon next to the CTA to make it more appealing. One way to make your CTA more noticeable is to create a button for it. Place your CTA on a footer or sidebar.
3. Not Paying Attention to Security Issues
You may have the most beautiful website design. However, if you have poor website security, you won’t see a lot of growth in lead generation and other aspects.
Security issues are the biggest website issues that can decrease trust in your brand. People are more aware and wary about their actions now. We live in an age where a single click can send malware into your device, after all.
Ensure your visitors that your site is safe to visit. Keep its safety and security features updated. You won’t only build trust with visitors, but Google will also prefer your secure website over others.
4. Using a Copycat Design or Generic Template
One of the worst web design mistakes you can do is to copy the design of other websites. It screams that you’re confused about your brand identity. The second-worst thing you can do to your web design is to keep it boring and generic.
You can use templates, but you have to get away from them once you finish making the foundation of your website. Try using different color schemes for your website and decide on one that creates a good impact. Try to use original media and images rather than stock photos.
Get away from the template or default colors. Try using different color schemes for your website and decide on one that creates a good impact. Try to use original media and images rather than stock photos.
Be bold and try to step out of your comfort zone. Remember, make your website design your own. If you’re unsure about your web design, contact Phoenix SEO for professional help.
5. Not Optimizing Your Content
You already know that SEO or search engine optimization is a vital element of making your website known. It’s what increases your search engine ranking and encourages more organic traffic. However, you need to optimize your content for more than SEO purposes only.
Good content is quality content, but not all quality content gets optimized well. You also have to pay attention to how you present your content. Consider the font types, sizes, and how legible they are.
Make sure that the images you use also add to the message you want to communicate to your audience. When you insert images and other media, consider how relevant they are to the content. Use high-quality images, especially since they have a big impact on first impressions.
One of the most common site issues among many websites is keeping navigation hidden. It’s another website aspect that affects the customer’s experience. The easier it is for your visitors to get around your website, the more they’ll love it.
Avoid this common site issue by keeping the navigation menu in plain sight. Place the menu in a sidebar or include a search bar at the top. Better yet, make your website easy to navigate.
7. Not Paying Attention to Website Issues of Mobile Users
A big no-no in website design is to forego the mobile site experience. Search engines like Google overlook websites that aren’t mobile-friendly. It’s a hassle for internet users that visit a website not optimized for mobile.
Many people don’t have a desktop or laptop to access the internet. About one-fifth of American adults are smartphone-only internet users. That means they use a smartphone to access the internet and don’t have a home broadband service.
This point is the final entry on our top website mistakes list. However, it’s one of the most important and immediate things you need to take care of. Make your website mobile responsive so the experience is consistent no matter what device visitors access it.
Improve Your Website Design
Those are the seven common and disruptive website issues that you need to address. We hope you spot these mistakes if they are present on your website. Remember, website design impacts how your audience sees your brand and will affect your business.
Do you want to read more on how to solve other common website problems? See the rest of our posts for more content on how to improve your website.