More precisely, Romney and the RNC pulled in $106M. Obama and the DNC pulled in $71M. So a huge money gap there and just one more indicator that it’s set to be a tough election cycle.
Earlier today the Romney campaign announced its $106 million haul, split with the Romney Victory joint fundraising committee. The campaign announced that they received more than 500,000 donations — their best month of the year — and that they now have $160 million cash on hand.
In May, the Romney effort outraised Obama by nearly $17 million.
Looks like Romney will need that extra dough to counteract the ads Obama has been running in battleground states.
In a new USA TODAY/Gallup Poll of swing states, an overwhelming majority of voters remember seeing campaign ads over the past month; most voters in other states say they haven’t. In the battlegrounds, one in 12 say the commercials have changed their minds about President Obama or Republican Mitt Romney — a difference on the margins, but one that could prove crucial in a close race.
At this point, Obama is the clear winner in the ad wars. Among swing-state voters who say the ads have changed their minds about a candidate, rather than just confirmed what they already thought, 76% now support the president, vs. 16% favoring Romney. [...]
To be sure, Obama’s ads have done more to win back Democrats than to win over independents or Republicans: Thirteen percent of Democrats say their minds have been changed by ads, compared with 9% of independents and 3% of Republicans.
More as it develops…
This entry was posted on Monday, July 9th, 2012 and is filed under Barack, Money, Obama, Polls, Romney. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.